Top Beauty Retail Apps on iOS in Egypt: Q1 2025 Performance

In the first quarter of 2025, the performance of top beauty retail apps on iOS in Egypt revealed interesting trends. According to data from Sensor Tower, the following insights highlight the weekly downloads and active users of these applications.

Source Beauty witnessed fluctuating downloads, starting the quarter with about 484 downloads and peaking at 2.1K in the week of March 10. The active user base also showed growth, reaching around 6.8K in mid-March from an initial 4.2K.

Mazaya Stores saw a moderate increase in downloads, with a notable rise to 1.4K in the week of February 10. However, active user data was not available for this app during the quarter.

باث&بودي وركس maintained a consistent download rate, with figures hovering around 400 to 600 downloads weekly. Active users began at approximately 10.2K, experiencing a dip to 4.7K in early February before recovering to 8.3K by mid-March.

FACES Beauty – فيسز experienced a steady rise in downloads, culminating at 913 in the week of March 24. Active users increased from 5.5K at the start of the quarter to over 7K by the end.

Nice one | نايس ون had a varied performance in downloads, with a high of 689 in the week of March 10. Active users showed some fluctuation, peaking at 1.4K mid-March.

For more detailed insights and data, visit Sensor Tower's platform.